1P Retailers vs Marketplace Sellers: Why They Break MAP Differently
Imagine a product with a $100 minimum advertised price appearing…
MAP Strike Policies During Price Increases: When to Warn vs When to Cut Off
Your new minimum advertised price takes effect. Most authorized resellers…
Selective Distribution as a Brand Protection Strategy
A pricing problem can begin long before the first offer…
Do Brand Protection Companies Actually Stop MAP Violations?
You hire a brand protection company because you want fewer…
Brand Protection Companies vs MAP Enforcement Firms: What’s the Difference?
A retailer advertising below your pricing policy, an unfamiliar storefront…
How to Report a Seller on Amazon
When unauthorized sellers pop up on Amazon, your first instinct…
How New Brands Can Monitor Pricing Without Expensive Software
Your first MAP monitoring system does not need to be…
Brand Registry for New Brands: What to Do First
Your Brand Registry application should have an owner before it…
Do You Need a Trademark Before Selling on Amazon? Common Trademark Mistakes
You have selected a brand name, approved packaging, and set…
How to Enforce MAP Pricing
MAP enforcement is the process of ensuring that retailers and…
