- Regain Marketplace Control
Remove Unauthorized Sellers at the Source
95%+ Removal Rates
Most enforcement waits for a violation and reacts. Brand Alignment investigates the supply chain first, so unauthorized sellers don’t come back.
Take Back Your Marketplace & Recover Your Revenue.
Request a free demo today and remove unauthorized sellers for good!
Trusted by brands of all sizes
Unauthorized Seller Enforcement Is Exhausting
Not because it’s complicated, but because most approaches never actually stop it.
No Clear Priority
Teams see dozens of sellers but no way to know which ones actually move revenue or Buy Box control.
One-Off Takedowns
A removal request with no investigation behind it is easy to ignore, and easy for the same seller to repeat.
Reactive by Design
Waiting for a violation to appear, then responding, means you're always a step behind the next one.
We can't stop new sellers from appearing, that's the market. What we control is whether the ones we remove come back. With Brand Alignment, they don't.
The Brand Alignment Standard
Most seller enforcement is reactive: wait for a violation, file a takedown, repeat. Brand Alignment is proactive, we investigate the supply chain before removing sellers, so the same violations don’t keep coming back.
- Investigation Before Action
We map sellers, inventory flow, and pricing behavior before taking action.
- Controlled Enforcement and Intelligence Gathering
Initial enforcement removes low-value sellers while revealing critical supply chain signals.
- Seller and Supply Chain Analysis
We combine marketplace data, seller responses, and brand data to identify the true source of diversion.
- Supply Chain Correction
We help brands address the root cause—distributors, pricing gaps, or internal leakage.
- Ongoing Prevention Systems
Monitoring, vetting, and operational controls prevent future unauthorized activity.
Protect Revenue From Grey Market Erosion
Every unauthorized seller undercutting price chips away at margin and Buy Box share.
Free Your Team From Manual Takedowns
Stop spending hours filing individual removal requests. Enforcement runs on your behalf.
Resolve at the Root, Not the Symptom
Investigation-driven enforcement removes the source of diversion, not just the listing.
Scale Enforcement Without Scaling Headcount
Coverage grows with your catalog and marketplace footprint, not with your internal team.
Temporary Removal vs. Lasting Control
Temporary Removal
- Focuses on takedowns
- Removes listings, not sellers
- Misses supply chain leakage
- Leads to repeat seller activity
Lasting Control
- Investigation before action
- Seller and supply chain analysis
- Structured enforcement
- Long-term prevention
Why This Isn't Just Another Takedown Service
Not a Takedown Mill
Most enforcement services file removal requests and move on. We investigate the supply chain first, so the same seller doesn't resurface under a new name next month.
Not a One-Off Sweep
A single wave of takedowns doesn't stop diversion, it just pauses it. Ongoing monitoring and prevention are what actually keep sellers from coming back.
Not Just a First Notice
A graduated response matters, but it has to be backed by investigation. Every action here is grounded in test buys and seller intelligence, not a template letter.
| Capability | Brand Alignment | Reactive Takedown Services | DIY / In-House Enforcement |
|---|---|---|---|
| Proactive investigation, not reactive response | ✓ | ✗ | ✗ |
| Investigates supply chain before acting | ✓ | ✗ | Varies |
| Removes root cause, not just listings | ✓ | ✗ | ✗ |
| Ongoing prevention monitoring | ✓ | ✗ | ✗ |
| Lawyer-crafted cease & desist | ✓ | Template-based | ✗ |
| Dedicated enforcement team | ✓ | Self-serve only | ✗ |
| Test buys & seller intelligence | ✓ | ✗ | ✗ |
The Impact of Removing Unauthorized Sellers
When unauthorized sellers are removed, the results are immediate and measurable.
- Client Result
1590% ROI: How One Brand Took Back Its Buy Box From Unauthorized Sellers
For one client, our enforcement generated a 1590% ROI in less than 10 months, adding over $373,000 in extra revenue beyond projections.
By eliminating grey-market resellers, the brand regained control of the Buy Box and saw consistent growth in sales and customer trust.
Imagine what removing unauthorized sellers could do for your brand.
Following the orange line, marking the start of Brand Alignment’s involvement, Buy Box possession began to steadily rise and remained consistently high.
What Our Customers Say
The Brand Alignment team is truly the best in the business. With their support, we have been able to successfully protect and enforce our online pricing strategy across all major eComm platforms. Their tools and insights are extremely effective and useful to get brand protection and compliance under control.
Been using Brand Alignment's software for a few years now and find it to be very user-friendly and it yields strong results in suppressing unauthorised grey market sellers on marketplaces. The team are always friendly and pro-active in helping if needed, but most of the time we can be quite self-autonomous with their system.
The team at Brand Alignment are the best! We have used some other similar services but none have provided the service and results that Brand Alignment delivered. They are very knowledgeable and genuinely seem to care. The prices are very fair and their attention to detail is superb. We have had great success and our business has flourished in large part because of the excellent clean up work they performed.
We've been partnering with Brand Alignment for several years now, and their impact on our Amazon presence has been remarkable. Their expertise in monitoring MAP violators and removing unauthorized sellers has significantly improved our buy box wins and made a huge dent in grey market sellers. The Brand Alignment team is not only knowledgeable but also genuinely nice, making the collaboration a pleasure. I highly recommend them to any brand looking to safeguard their presence on Amazon, and even internet wide. They truly deliver results!
Take Back Your Marketplace & Recover Your Revenue
Request a free demo today and remove unauthorized sellers for good!
Useful Information to Clear Up Your Inquiries
Why is it important to remove unauthorized sellers?
Unauthorized sellers can undercut prices, damage your brand’s reputation, and offer counterfeit or low-quality products.
Why does this happen?
How do you find them?
Advanced monitoring across Amazon, Walmart & 200+ marketplaces, plus OSINT to uncover real identities and supply chains.
What actions do you take?
Graduated enforcement: cease-and-desist, test buys to validate claims, escalation with marketplace policy actions, and sustained follow-ups.
How long does it take to remove unauthorized sellers?
The removal process can vary depending on the size of the brand, industry type and various other factors, however we typically start achieving results within the first few weeks.
My Grey Market Problem Extends Outside the USA. What Can You Offer?
Graduated enforcement: cease-and-desist, test buys to validate claims, escalation with marketplace policy actions, and sustained follow-ups.
Can removing unauthorized sellers improve my Buy Box percentage?
Yes. Removing unauthorized sellers reduces competition for the Buy Box—especially from sellers who undercut your pricing or provide a poor customer experience. With fewer sellers violating your brand’s pricing or quality standards, your chances of winning (and keeping) the Buy Box increase significantly.
How much does this cost?
Pricing depends on your catalog size and marketplace footprint. Request a free demo and we’ll scope a plan for your brand.