- MAP Policy Enforcement Software
Enforce Your MAP Policy Without the Manual Work.
- Detect MAP violations
- Validate violations with evidence
- Enforce your policy with structured, automated workflows and expert oversight
- Escalate repeat offenders
Trusted by brands of all sizes
MAP violations start small. Then they spread.
One seller drops below MAP, others follow, and Buy Box performance and margin go with it. Most brands find out after the damage is done.
Retailers turn on each other
When one seller breaks MAP, compliant partners feel pressure to follow. Left alone, this erodes the retail relationships you built the program to protect.
Margins shrink quietly
Every unresolved violation resets the market's price expectation lower. By the time it shows up in revenue, it has already become the new normal.
Your team can't keep up
Manually screenshotting listings, emailing sellers, and tracking spreadsheets doesn't scale past a handful of SKUs or marketplaces.
Automated monitoring. Structured enforcement.
One seller drops below MAP, others follow, and Buy Box performance and margin go with it. Most brands find out after the damage is done.
Monitor
Find every potential MAP violation.
We continuously monitor your listings and sellers, identifying pricing that falls below your MAP policy.
Verify
Confirm it before taking action.
Every violation is human-checked and supported by timestamped evidence before enforcement.
Enforce
Turn verified violations into action.
Sellers receive structured, graduated notifications designed to correct violations and escalate repeat offenders.
Maintain
Keep sellers compliant.
Ongoing monitoring catches repeat violations and helps keep resolved sellers compliant.
- Key Features
Enforcement features built around your MAP policy
A single system that monitors, validates, and enforces MAP across every major marketplace, with full visibility, accuracy, and control.
- Real-Time MAP Monitoring
Detect pricing violations across marketplaces as soon as they appear.
- Prioritized Violation Queues
Automated alerts surface the most critical violations first, so your team focuses where it matters.
- Screenshot-Backed Evidence
Timestamped screenshots and price deltas support every enforcement action.
- Marketplace-Specific Templates
Enforcement adapted for Amazon, Walmart, and internet-wide sellers.
- Buy Box and Pricing Stability Tracking
Measure how enforcement improves Buy Box performance and pricing consistency.
- Audit-Ready Records
Every enforcement action is documented for internal tracking and legal support.
Questions brand protection teams ask before getting started
How do you avoid false positives?
How do you handle sellers who don't respond?
Enforcement doesn’t depend on the seller replying. Every case moves through the same three-step sequence, first notice, then a final notice with a clearer deadline, then legal referral if the seller still hasn’t corrected the price. The process moves forward on schedule whether or not the seller engages along the way, so silence doesn’t stall enforcement.
Is the evidence you collect legally defensible?
- Why Brand Alignment
We don't just notify sellers. We follow through until the violation is fixed.
- ✓Faster enforcement, measurable results, structured escalation gets violations resolved in days, not weeks.
- ✓Protect pricing and margins by reducing price erosion and channel conflict.
- ✓Reduce manual work and team overhead, automation handles the routine outreach and documentation.
- ✓One provider for MAP and unauthorized sellers, not a second vendor for a related problem.
- ✓A managed option, if you want it, our team can run outreach and escalation for you.
- ✓An account team that knows your brand, not a rotating support queue.
Real impact, real results
The Brand Alignment team is truly the best in the business. With their support, we have been able to successfully protect and enforce our online pricing strategy across all major eComm platforms. Their tools and insights are extremely effective and useful to get brand protection and compliance under control.
The team at Brand Alignment are the best! We have used some other similar services but none have provided the service and results that Brand Alignment delivered. They are very knowledgeable and genuinely seem to care. The prices are very fair and their attention to detail is superb. We have had great success and our business has flourished in large part because of the excellent clean up work they performed.
We've been partnering with Brand Alignment for several years now, and their impact on our Amazon presence has been remarkable. Their expertise in monitoring MAP violators and removing unauthorized sellers has significantly improved our buy box wins and made a huge dent in grey market sellers. The Brand Alignment team is not only knowledgeable but also genuinely nice, making the collaboration a pleasure. I highly recommend them to any brand looking to safeguard their presence on Amazon, and even internet wide. They truly deliver results!
See your own MAP violations before you commit to anything.
Share your MAP policy and a sample of your catalog. We’ll run a live scan and walk you through exactly what enforcement looks like for your brand.
- No cost, no obligation— the demo runs on your real listings, not a canned script.
- See your actual violations— not a hypothetical example.
- Talk to a specialist— not a bot, not a generic sales rep.